Overview | Athletics Identity Guide | College Visual Identity Guide | List of Approved Vendors | How to Become Licensed
Who must be licensed?
Any individual or company that wishes to receive Franklin & Marshall College's express permission to use any or all of its trademarks/logos on products or services sold in the marketplace, whether wholesale, retail or online.
How long does it take to obtain approval from Franklin & Marshall College?
A decision on any license request will depend on the nature and extent of the use being applied for, however, in most cases, an answer will be provided in 14 days or less. Rush situations will be accommodated.
How can you obtain a licensing application?
You can obtain an application for a License Agreement directly from Learfield Licensing Partners. This application can be downloaded from their website.
A sample of your work may be required in addition to the application. If the college has worked with your business in the past, this sample may potentially be waived.
How much does it cost to become licensed ( as of June 2020)?
The cost for a Standard License Agreement is:
- $250 non-refundable application fee
- 10% royalty fee for Franklin & Marshall College products
Companies that desire to produce licensed products for resale to the general public use the Standard License. However, licensees with a Standard License can also produce goods on a royalty-free basis for products that are produced for internal College use and not for resale. The Standard License requires the applicant to meet a higher set of standards, including higher insurance coverage than the Restricted Licensee.
The cost for a Restricted License Agreement is:
- 1. $250 non-refundable application fee
Vendors that desire to produce licensed products only for internal use by the College (uniforms or give-aways) use a Restricted License. No products produced under this license agreement may be destined for sale or resale for commercial or other income-generating purposes.
What is the difference between the Standard License and the Restricted License? Companies that desire to produce licensed products for resale to the general public use The Standard License. Companies that desire to only produce licensed products for internal consumption at the selected institution use the Restricted License. No products produced under this license agreement may be sold to the general public.
The College uses the revenue generated from royalties to support and enhance programs on campus.
Questions?
Please contact the Learfield Licensing Representative, Jake Garner a jgarner@learfieldlicensing.com or 317.669.0820
